Publisher
We conceptualize the ideas with all of our clients with the objective of getting 5 star product results. Our team is comprised of experienced chefs, designers, writers, product developers, nutritionists and printers that work collaboratively with your team to get you WOW content, affordable prices, and ensure we meet your deadlines. This integrative approach plus our experience and knowledge of nutrition, food and recipe trends, and product development eliminates any real learning curve. This allows us to be part of your team to get results FAST, with the quality you are looking for.
Since creating You Live Right (YLR) 5 years ago, my team has published over (30) 5-star cookbooks for top kitchen appliances, health and wellness product companies, medical practices and supermarket retailers. When we work with a client, we think about everything from today’s lifestyle and trends as it relates to your products, simplicity and diversity of recipes, accessibility to ingredients, economic cost to the number of pots used and clean up time! My goal is to utilize our expertise while partnering with clients to create content in a variety of materials (health guides, digital materials, meal plans, cookbooks and recipe videos) that can accompany your products, enhance your marketing programs, and take your products to the next level.
See some case studies below!
Strategist
I’ve been working in the product development and marketing space for over 30 years, allowing me to become a strategic marketer, inventor and product expert. In addition to owning 3 patents for making culinary products easy to use, I’ve also launched over 100 new products and marketing programs in the CPG food space (cereals, yogurts, snacks, coffee) as well as countertop kitchen appliances (slow cookers, multi cookers, blenders, food processors), and health and wellness companies (lifestyle and diet programs). Many of these products and items are still extremely successful today. My goal is to utilize consumer insights and create concepts and products based on the consumer need. I have a deep understanding of the product development process from brainstorming to R&D to product creation and marketing support. I have the ability to work seamlessly with your team to make your idea come to life!
See some case studies below!
Author
After years of publishing cookbooks, I knew it wasn’t enough. I had to share my own ideas with the world! I’ve leaned on my experience to understand how I can help people be more successful in the kitchen. My goal is to cultivate affordable, easy and nutritious meals that your whole family will love!
My first cookbook, The Perfect Portion, launched in 2016 and is filled with 150 comfort food classics all crafted in multiples of 100 calories so that you can choose the perfect portion for YOU! Learn More
My second cookbook, Satisfy, will be launching in 2020 and is all about making the perfect, well balanced meal in 30 minutes or less! Hopefully these cookbooks are the first of many from my kitchen to yours. Learn More
Speaker
When you have a passion like I do, you want to share as much of it as possible with the world. Speaking engagements is a big part of how I do that. I have found that most people don’t make healthy decisions because they don’t know how. Meal prepping, grocery shopping and nutritious food combinations can feel overwhelming and my mission is to break down those walls. As a speaker and hands-on trainer, I take the hard science of nutrition and turn it into a satisfying culinary adventure that’s engaging and fun for attendees. Whether it’s speaking to your organization about health and nutrition, conducting a corporate wellness training, leading hands on cooking events or weekend retreats, the time we share together will leave you inspired. Not only inspired but also full as I usually provide healthy and delicious snacks!
Coach
Although my passion has evolved and taken on a life of its own, it all started with my love of cooking and making magic happen in the kitchen. As a nutritionist and culinary expert, this remains the foundation of everything I do and if I’m being honest, my favorite part of my business. Mona’s Kitchen is safe space where you can start feeling empowered again when it comes to creating nutritious habits and putting them into action.
I offer group cooking classes live or online! These can be group cooking classes in my home or I can create a fun and informative experience at yours! In addition, I also offer 1:1 nutritional lifestyle consulting where we can customize recipes and meal plans that meets your nutritional needs and works best for your lifestyle. I love working with groups and individuals and offer virtual options! Plus, you receive a weekly customized meal plan and your very own cookbook with recipes that we select together based on your dietary needs and personal tastes.
Case Studies
Isagenix
Challenge:
Isagenix consumers LOVE all of the products and love having all these nutritional tools in their toolbox. However, when it comes to eating regular meals and snacks, they need some extra guidance to select the right balanced snacks and how to put together a simple delicious meal.
Solution +
Create recipe content that makes Isagenix a true lifestyle, NOT a diet. Ensure all recipes meet macro and caloric needs, and that consumers feel empowered that they can create and maintain a healthier life. Created 50 recipe guide that featured 100-200 calorie balanced snacks, simple and delicious one meals that take 30 minutes or less to prepare. Create fun recipe videos for some of the signature recipes for viewers online. Utilize the high quality IsaProducts for some of the meal recipes. Show how Isa products can be used for great snack ideas, in combination with other foods. Create simple, easy and fun recipes for holiday season for holiday gift guide to keep Isa consumers on track. Utilize some of the IsaProducts to make great holiday treats.
Results +
Guide and videos have helped to increase loyalty for the products, being a key tool to stay on track. Positive market research results for all recipes, and showed that the guide is beneficial to users. Continue to provide guidance to users online.
https://www.youtube.com/watch?v=uMFWiK4BSIg
https://www.youtube.com/watch?v=oVKmN58HzB8
https://www.youtube.com/watch?v=j8OViapSj9c
https://www.youtube.com/watch?v=mI-lVksMowo
www.isagenixrecipeguide.com
Bariatrix—SetPoint Health
Challenge:
SetPoint Health, is a health care company that delivers to health practitioners and patients a wide spectrum of products and services in support of holistic lifestyle change as the core ingredient of successful long- term weight management. Our team was challenged to work with dietitians on the team to create a cookbook that was stage based, utilizing some of the Bariatrix products. Cookbooks were provided to health practitioners to give to bariatric and overweight patients for weight loss planning and maintenance.
Solution +
We created Fresh Steps Meal System Cookbook, 100 Simple and Delicious Recipes for Sustainable Weight Loss. The recipe book include delicious recipes utilizing the protein starters provided by the program. By adding simple and accessible ingredients, we developed simple and empowering recipes to keep patients on their plans. The cookbook also included a “grocery” chapter for “back to 100% food” maintenance.
Results +
Client thrilled with recipe tool, as it was helpful to incorporate into new practices. Utilized all recipes in a user-friendly app that was later developed.
Philips
Challenge:
Philips launched the new Soupmaker, a countertop heated appliance, that has a variable blender to make all types of soups and even smoothies, based on heat settings and blend settings. Client asked to create a recipe guide to be included with all products that showed the breadth and culinary varieties for soups, purees and smoothies. Client asked us to test product and develop a recipe guide with WOW recipes that would show products best features.
Solution +
Our product development team tested the product to help create some great recipes that were simple and required minimal, accessible ingredients. Our nutrition team created a 10 cleansing recipes to follow current souping trends. We incorporated a variety vegetables, herbs, and spices to create detoxifying broths, thicker soups (utilizing vegetables as thickeners), and a variety of ethnic spices with health benefits.
Results +
The product won First Place Editors Pick from Good Housekeeping at the International Housewares Show. Cookbook received 4.5+ stars from consumers. Recipes were used as digital tool for a soup cleanse feature. Product continues to be successful.
Shark|Ninja
Challenge:
The personal blender category was crowding with a lot of national and private label competitors. Key issues for product quality included optimal blending for protein powders, and smoothness results with ingredients including tough greens, seeded fruits, frozen ingredients and nuts and seeds
Solution +
Led a Culinary Innovation team with Marketing and Quality Teams at NINJA that tested a variety of blended ingredients, and developed a pulsing technology and optimal times that would achieve overall smoothness. Created and launched a patented pulse pattern and settings for the Nutri-Ninja that shows consistent smoothness, with “auto iq” settings. Developed cookbooks with simple recipes to support amazing product quality, and led recipe development for infomercial team.
Results +
Product continues to be a major success, and is rated 5 stars in the marketplace. Additional “auto” settings were created to build on marketing programs for ongoing products, including heated product launches.
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Get in touch with Mona
